Client Requirements and Design Development:

Qatar, a leading global enterprise, required a workspace that reflected both simplicity and strong brand representation. The design brief emphasized showcasing branding in every possible way while maintaining an open, elegant layout that aligned with their corporate identity.

To achieve this, a minimalist design approach was employed, focusing on functionality and branding. Brand colors were incorporated prominently on alternate screens at the edges of selected workstation clusters, bringing vibrancy to the space. The client’s branding was primarily highlighted through frosting designs on glass partitions, ensuring the motifs and colors stood out without compromising the openness of the space. Certain columns were also accented with the brand color, adding visual interest.

The workspace areas featured grid ceilings above the workstations, while plain gypsum ceilings were used in the passageways to create a clean and distinct separation between different functional zones. Additionally, a unique design element was introduced in one of the passages—customized photo frames resembling airplane windows, adding a creative and personalized touch to the environment.

Execution and Handover:

The execution process focused on balancing Qatar’s need for simplicity with their desire for strong brand visibility. Custom-designed frosting elements were meticulously applied to ensure that branding was consistently visible throughout the space while maintaining a sense of openness. This required precision in installation to align with the minimalistic design direction.

The grid ceilings and plain gypsum ceilings were installed seamlessly, creating an organized and functional division between workstation areas and passageways. The customized airplane window-style photo frames were also carefully designed and installed, offering a subtle yet distinctive element that added personality to the space.

Throughout the project, emphasis was placed on maintaining a simplistic yet elegant atmosphere. The thoughtful integration of branding through frosting and color accents ensured that the space met Qatar’s requirements, providing a workspace that was not only functional but also reflective of their brand identity. The project was handed over on schedule, resulting in a cohesive, branded workspace balanced simplicity with strategic design.